The Importance of Mobile Apps for Online Retailers and Service Providers

 Oct, 21 - 2015   Mobile AppsWeb Apps


Online presence is very important for businesses today because consumers are more prone to shop through their computers and mobile devices. Online shopping has become more popular because of its convenience and efficiency. However, the increasing use of mobile devices made web apps as the preference of most buyers. Instead of browsing through websites looking for products and services, consumers use web apps to gain more information quickly.

While having a website is extremely important for a business, it is often not enough when you want to reach more people in the fastest time possible. Access and usage of the internet has changed rapidly during the last few years or so and the use of specialized programs has increased because of the transition from desktop computers and laptops to smartphones and tablet computers. The development of web apps has conveniently connected retailers of products and services to customers. Apps allow businesses to get in touch with their customers easily so that they will understand their customer’s needs better. If you are planning on web apps being developed for your online business, make sure that they are compatible with iPhones, Android phones and Windows mobile to gain the best advantages.

Most of the new development in web apps is being driven by mobile platforms because of their overwhelming growth in the global market. Amidst the increasing competition among online retailers and service providers, robust mobile app performance has become rather critical because most consumers interact with sites using their mobile phones. Research has revealed that the patience of web users has reached a new low that they want a web page opened in just 4 seconds. Through mobile apps the site will be easily and quickly available on any device that has a compliant HTML 5 browser.

HTML5 has become the preferred option for mobile devices because of its business intelligence. It also allows organizations to have faster insight on their customer’s preferences. With HTML5, the consumer enjoys rich user experience.

It makes sense for your website to look good on mobile devices. Visit www.perth-web-design.com.au/ for responsive web design or dedicated mobile website so that you can reach mobile users accessing your site through their mobile device.

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